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loyalty programs

Jupiter Co-founder: Airdrops are gifts, not rewards, loyalty programs, or growth tactics

ChainCatcher message, Jupiter co-founder Meow posted on social media: "Airdrops are gifts. They are not rewards, not a loyalty program, and not a growth strategy.They are simply a gift. It's that simple. If you ask what you can get from it, it is no longer a gift, and it loses its meaning, betraying the original intention."
2024-06-24
Jupiter
airdrop
loyalty program

Loyalty Revolution: How Brands Use Tokens to Improve Loyalty Programs?

Due to the current loyalty programs operating within closed systems, many programs do not create loyalty but rather a sense of entrapment. Blockchain makes alternative systems possible, allowing brands and consumers to share a larger pie.
2023-05-05
Loyalty program
NFT
Starbucks
web3 marketing
Loyalty Revolution: How Brands Use Tokens to Improve Loyalty Programs?

How does Web3 open up new ways to enhance user loyalty?

One of the most promising areas for Web3 implementation is providing customer loyalty.
2023-02-13
Web3 marketing
brand marketing
loyalty programs
NFT
Token
How does Web3 open up new ways to enhance user loyalty?
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