ChainCatcher news, Guizhou Moutai announced that as of January 2, the number of registered users in the Xunfeng Digital World has officially surpassed 1 million. On January 1 at 9 AM, the app named "Xunfeng" was made available for download. The "Moutai Time and Space" public account showed that the number of users on the first day exceeded 550,000; by midnight that day, the download ranking of the "Xunfeng" digital world on Apple phones was first, once again showcasing the popularity of the "i Moutai" trial run on its first day.It is understood that the Xunfeng Digital World is built by Xunfeng Technology (Guizhou) Co., Ltd., which was jointly funded by Moutai Cultural Tourism under the Moutai Group and NetEase Haowu under the NetEase Group. Relying on NetEase's virtual reality research and development technology, the Xunfeng Digital World applies technologies such as interactive experience engines and digital twins, using "the source of Moutai liquor" as the starting point, mapping every plant and tree, every scene and object into the virtual world, deeply restoring the Moutai brewing environment, exploring Moutai's historical culture and craftsmanship, and creating a "parallel world" belonging to Moutai and its users. (source link)