Harris's digital advertising spending exceeds Trump's by ten times, focusing on promotional efforts on tech platforms
ChainCatcher message, an analysis by the Financial Times shows that since President Joe Biden dropped out of the race on July 21, Harris has spent $57 million on Google and Meta ads, while Trump has only spent $5.6 million. As the Republican presidential candidate, Trump is saving funds while relying on traditional media to convey his message.The digital advertising campaign of the Democratic presidential candidate is part of the $139 million that the Biden-Harris campaign has spent on tech platforms since the beginning of this year, while Trump and the groups supporting his campaign have only spent $22.5 million.