On-chain investigation of MrBeast: How does the "world's number one internet celebrity" with 300 million fans profit over 20 million dollars by promoting tokens?
Original: “MrBeast Investigation”
Authors/Contributors: @hxnterson, @kasperloock, @angelfacepeanut, @somaxbt, @rfparson
Compiled by: Zen, PANews
MrBeast (real name Jimmy Donaldson) is perhaps the most popular YouTuber, if not the only one. His channel has over 325 million subscribers, and a "stale" video from 4 months ago can still garner 156 million views in a week on X platform, earning $260,000, making him the undisputed "number one internet celebrity in the world."
However, he has recently come under public scrutiny due to various controversies. These allegations include faking videos, running illegal lotteries, and hiring employees with questionable backgrounds. Additionally, MrBeast's involvement in cryptocurrency has also been criticized, with YouTube users like Rosana Pansino and DogPacks404 discussing the issue. However, their investigations only scratched the surface of MrBeast's series of cryptocurrency activities.
Subsequently, a group of researchers conducted a more detailed analysis and discovered connections to over 50 cryptocurrency wallets associated with MrBeast. Their findings suggest that MrBeast has a long history of insider trading, misleading investors, and using his influence to promote tokens, which he then sells on the market. This article will delve into the various tokens and insider trading related to these allegations, investigating MrBeast's activities in his 50+ secret wallets, revealing insider trading and suspicious transactions.
MrBeast's Wallet Address "Network"
To identify wallets associated with MrBeast, on-chain researcher @angelfacepeanut mapped out MrBeast's wallet network:
On-chain analyst @hxnterson added several wallets:
MrBeast's main wallet address is 0x9e67D018488aD636B538e4158E9e7577F2ECac12, with multiple sub-wallets typically branching out from this address. As mentioned in the tweet below, he has publicly disclosed his wallet address multiple times, such as when he announced the purchase of CryptoPunks. Additionally, in several projects related to MrBeast, such as SuperFarm, ERN, and Refinable, relevant allocations were also sent to this wallet 0x9e6.
In a podcast clip, MrBeast discussed his acquisitions of CryptoPunks and VeeFriends, which aligns with his on-chain activities, showing he purchased VeeFriends in two wallets. One of the wallets is: 0x3640f50C46632E03F2677f85Ec0372a8Dd70b8f4.
While MrBeast uses various exchanges, his most frequently used are Gemini and Binance. His Binance account has transferred over $13 million in total.
The aforementioned wallet 0x364 belongs to Binance, which subsequently transferred 200 ETH (worth $630,240) to MrBeast's main wallet 0x9e6. This wallet interacted with 0xb5bf6777e3524aD0ffCC5a37375cc49a4BE92F64, which made significant transfers to Gemini's deposit address 0xD6210f2dc5323f4a1B4b766a0e732d6DfA26935B (sending $196,340 to that deposit address).
Although many of MrBeast's wallets are interconnected with significant funds flowing between them, an important piece of evidence linking them to MrBeast is the shared deposit address. Specifically, when you want to deposit funds into an exchange, the exchange creates a deposit address, which is often reused. When we look at MrBeast's network of wallets, most wallets share the same deposit address 0xD62. This means that when MrBeast wants to send funds to his Gemini exchange, he uses the address 0xD62 provided by Gemini, where several wallets associated with MrBeast also send funds to that exchange address.
Gemini Deposit 0xD62 Wallet Interactions:
In this tracking, researchers placed the Gemini deposit address 0xD62 at the center, with all wallets related to MrBeast surrounding it. You will see how they interact with each other and how large amounts of funds flow in and out between them.
However, while the shared Gemini deposit address 0xD62 is a strong indicator, researchers also used other factors to associate MrBeast with the wallet. These factors include large inflows from wallets confirmed by MrBeast, large outflows to wallets confirmed by MrBeast, and the degree of interaction with other wallets related to MrBeast.
A good example is the 'BobbieDigital' wallet 0x2c07, which has significant inflows from MrBeast—sending millions of dollars worth of tokens for farming, then transferring to Binance and Gemini deposit address 0xD62, which is frequently used by MrBeast. At the same time, this wallet also sent funds to several other wallets associated with MrBeast and traded tokens via MetaMask (a common feature of MrBeast's wallets). Therefore, it can be strongly indicated that this is his wallet. Currently, about 25 wallets associated with MrBeast have been identified.
SuperVerse (formerly SuperFarm)
The first project is SuperFarm (now called SuperVerse). SuperVerse is a cryptocurrency token that promises to create a gaming economy by integrating with games and establishing an NFT marketplace, with games like Pizza Heroes and Imposters, although the development of these two games is indefinitely stalled.
SuperVerse is strongly promoted by individuals like EllioTrades. Ellio is a YouTube crypto marketer with a questionable history, who has promoted crypto tokens to his followers and then sold them. Alex Becker has also promoted SUPER and mentioned it in videos. Influential internet celebrities like MrBeast, KSI, and LazarBeam have also promoted the token to their followers, with on-chain activity showing that MrBeast, KSI, and LazarBeam profited over $10 million.
SUPER conducted a public investment presale ICO, with each $SUPER token priced at $0.02. However, upon launch, the price of SUPER skyrocketed 50 times, jumping to $1 each. Early public investors thought they had made a 50-fold return, only to have their investments returned due to legal loopholes. But investors like MrBeast and KSI reaped returns and sold the tokens to their followers.
A leaked screenshot from an EllioTrade livestream shows his communication with Twitter, indicating that MrBeast intended to invest $100,000, likely for the $SUPER presale.
MrBeast leveraged his brand and influence to promote Super, tweeting about Super from his Twitter/X account:
In a now-deleted tweet, MrBeast replied "👀" to @SuperFarmDAO. @SuperFarmDAO has since been made private and renamed @SuperVerse, and MrBeast now follows them.
KSI, who is part of MrBeast's social network, also participated in the marketing of $SUPER, later selling it to his followers (see Zach XBT's X thread).
On-chain History
Summary
MrBeast's wallet received an initial batch of 1 million SUPER tokens in his main wallet 0x9e6. This wallet distributed the supply to a sub-wallet 0x4f7, which was designated for farming in small increments from March to June 2021. Over time, MrBeast continuously received SUPER supplies and distributed them across three wallets, the main one being his 'BobbieDigital' wallet 0x2c0, which farmed from August to October 2021, then transferred the supply to 0xED3 for farming in a similar timeframe, and finally transferred to 0x949, which sold $80,000 worth of tokens in August 2024. Overall, MrBeast profited $7.5 million from the initial $100,000 investment.
Detailed Analysis
SomaXBT X thread showcases presale investments and allocations matching the leaked DM conversation.
- On February 22, 2021, MrBeast's wallet received an initial batch of 1 million SUPER tokens in his main wallet 0x9e6.
- On March 30, 2021, MrBeast sent 1 million SUPER tokens (worth $3.62 million) to his sub-wallet 0x4f7B657a2cAe7A8808Df1D889838d5Da33007ae8.
- On March 30, 2021, in the following days, wallet 0x4f7 nearly sold all of its supply.
In the following months, MrBeast's main wallet 0x9e6 received multiple token unlocks, then sent these tokens to sub-wallet 0x4f7:
- May 8, 2021: 237,670 SUPER (worth $526,790)
- May 10, 2021: 94,662 SUPER (worth $213,810)
- May 12, 2021: 113,425 SUPER (worth $232,320)
- May 18, 2021: 250,640 SUPER (worth $379,230)
- May 20, 2021: 135,207 SUPER (worth $126,420)
- May 27, 2021: 258,727 SUPER (worth $246,270)
- June 9, 2021: 785,292 SUPER (worth $451,690)
- June 19, 2021: 468,968 SUPER (worth $239,890)
During this period, wallet 0x4f7 withdrew $6,271,959.19.
- On July 27, 2021, wallet 0x4f7 sent 360,250 SUPER (worth $213,880) to MrBeast's main wallet.
- Between June and August, MrBeast's SUPER-related activities temporarily quieted down but accumulated several token unlocks.
- On August 16, 2021, MrBeast transferred 3,506,000 SUPER (worth $3,340,000) to his 'BobbieDigital' wallet 0x2c071Af9dCeFB7155659B662480CbB867997739.
- On August 17, 2021, the 0x2c0 'BobbieDigital' wallet sent 1,500,000 SUPER (worth $1,550,000) to sub-wallet 0xED3F5d401a270416e5008ce35E07Eb0721D6f8B4.
Between August 17 and September 9, 2021, 0xED3F5 nearly sold off most of its SUPER supply, profiting $1,173,601.06.
On September 18, 2021, 0xED3F5 transferred the remaining 335,000 SUPER (worth $249,640) back to the main wallet 0x9e6.
On October 6, 2021, 0x2c0 sold all its SUPER holdings, profiting $1,236,915.03.
On September 18, 2021, 0xED3F5 transferred the remaining 335,000 SUPER (worth $249,640) back to the main wallet 0x9e6.
On October 6, 2021, 0x2c0 sold all its SUPER holdings, profiting $1,236,915.03.
Subtracting MrBeast's $100,000 presale investment and the 2023 purchase cost of $240,800, the total profit across all wallets is approximately $11,447,453.96.
ERN (Ethernity Chain)
Ethernity Chain was launched in 2021, initially focusing on verifying the authenticity of NFTs and providing a secure marketplace for digital collectibles. It quickly gained attention through exclusive series endorsed by celebrities like Muhammad Ali and Pele. The platform is based on Ethereum, offering users a trusted space for NFT transactions.
Recently, Ethernity has shifted to a Layer 2 solution aimed at enhancing scalability in the entertainment sector's blockchain and integrating artificial intelligence to improve functionality.
However, the project is primarily driven by two cryptocurrency promoters, KoroushAK and Cryptorand. MrBeast comments on EthernityChain on X platform MrBeast's brand used on the ERN website MrBeast collaborates with ERN on Twitter Space
On-chain History
Overview
MrBeast received a large allocation of tokens from the ERN presale and then accumulated more supply. He transferred about half of the ERN tokens to 0x2eB7, then transferred the remaining tokens to 0x9b00. These two wallets soon sold their tokens, returning a total of $1,835,033. Five months later, MrBeast received the next batch of token allocations and sold them on the market, returning $2,976,277. A few months later, MrBeast received a smaller unlock and held it.
Detailed Analysis
- 2021-03-08 MrBeast's main wallet 0x9e6 received 72k ERN tokens from the presale (worth $458,000 at the time)
- On March 8, 2021, MrBeast purchased $128,000 worth of ERN through three transactions.
- 2021-05-03 MrBeast transferred 35k ERN to side wallet 0x2eB7d3c6b31b70a480D4aF1BD8cD05c1b10d38d6 (worth $647,000 at the time)
- 2021-05-04 MrBeast's 0x2eB7 wallet began selling all its stock, clearing the wallet in one day. The 0x2eB7 wallet profited $857,062.
2021-05-04 MrBeast transferred 43k ERN to side wallet 0x9b00 (worth $1.06 million at the time)
2021-05-04 Similar to 0x2eB7, MrBeast's 0x9b00 wallet sold all ERN in one day, profiting $977,971.5.
2021-10-29 MrBeast's main wallet allocated 181.8k ERN tokens (worth $2.04 million).
On October 30, 2021, MrBeast's main wallet 0x9e6 subsequently sold all ERN supply, returning $2,976,277.
2021-05-26 MrBeast's main wallet 0x9e6 allocated 54.5k ERN (worth $1.175 million).
2024-10-18 MrBeast transferred his supply to a new wallet 0x5ba, which he still holds and has not sold.
After deducting MrBeast's initial purchase amount, he netted $4,649,337.96 across three wallets.
AIOZ
AIOZ is another token MrBeast invested in and profited handsomely from. AIOZ is a token that claims to be a DePin for Web3 AI, storage, and streaming. AIOZ marketed MrBeast's initial investment as support for its project. MrBeast mentioned as a supporter on the AIOZ website
On-chain History
MrBeast received AIOZ allocations at two different times:
- 2021-04-02 833.33k AIOZ sent to MrBeast
- 2021-04-13 This allocation sent to wallet 0x28F4fBC772a47cc08cD7Eb5a9a2420300cbefCff
- 2021-05-02 166.667k AIOZ sent to MrBeast
- 2021-05-11 Then this allocation sent to the same wallet 0x28F
Starting from 0x28F4, MrBeast sold his holdings within a month. After 225 transactions, MrBeast's profit is estimated to be around $1,005,059 (from Debank).
Refinable
Refinable is a crypto project aimed at becoming a well-known NFT marketplace. It attracted significant attention because its supporters include well-known figures like MrBeast, who followed the project on Twitter, increasing its visibility and credibility in the crypto community. Refinable also used MrBeast's brand image on its website to promote its cryptocurrency.
On-chain Activity
MrBeast received Refinable (FINE) token allocations on two dates:
- April 27, 2021: 208.333K tokens (worth $561.19K)
- May 23, 2021: 59.584K tokens (worth $49.49K)
On-chain history shows that MrBeast sold his position after launch, profiting $193,926.
Although Refinable reached a historic high of $4 at launch, its current trading price is less than $0.002, having dropped 99.96% since launch.
As part of MrBeast's network, KSI also invested in Refinable and bought it before the big surge in August/September 2021.
Insider Trading
Through the analysis of MrBeast's wallets, it was found that he invested in cryptocurrency projects multiple times during presales, yielding substantial returns. Unlike active trading, MrBeast made only a few investments, all of which were highly successful.
Researchers compiled a list of MrBeast's investments that yielded huge returns. They believe this is a result of insider trading, as MrBeast, as a full-time content creator, focuses most of his energy on his social media brand and various business and partnerships. Cryptocurrency investment requires time and focus, needing to sift through hundreds of potential investment opportunities to find the right projects. Given that MrBeast, who runs multiple businesses and creates content full-time, has maintained a record of substantial returns, his success in cryptocurrency investment is likely not the result of sharp trading instincts but rather insider information, especially information related to upcoming brand deals and partnerships within his network, including figures like KSI, GaryVee, and LazarBeam.
Investigations show that the cryptocurrency activities of MrBeast, KSI, LazarBeam, and Alex Becker have striking similarities, as they have mostly collaborated with MrBeast on YouTube. On-chain analysis shows they have also participated in many of the same projects. This suggests they may have had insider information about promotions and opportunities before the public was aware, allowing MrBeast to achieve considerable profits through just a few strategic investments.
In addition to the projects mentioned above, the investigation also found projects related to MrBeast, including CryptoPunks, VeeFriends, SHOPX, XCAD, Jigstak (STAK), Polychain Monsters (PMON), Boson Protocol (BOSON), Standard Protocol (STND), Ally Direct (DRCT), Ternoa (CAPS), METIS L2 (METIS), PlayMetaGods, MetaWars, etc. MrBeast's profits from these projects have also been substantial, mostly around $600,000, with the least being $130,000 for STND. For more detailed analysis and research, refer to the original report.