GuildFi brand upgrades to Zentry, with changes in core business and growth logic?

0xmonomi
2024-05-31 18:17:17
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Can the game project achieve business breakthroughs through brand upgrades? This project provides a reference.

In the GameFi sector, investment scale has soared to $268 million in the first quarter, demonstrating the ongoing enthusiasm and growth potential in this field. As a one-stop platform that combines gaming, NFTs, and community elements, GuildFiGlobal has successfully raised $100 million and is reshaping the industry through its innovative "play-to-earn" model. With brand upgrades and a change in token name, GuildFiGlobal is entering a new stage of development, becoming a focal point that investors and gaming enthusiasts cannot afford to miss.
Recently, GuildFi underwent a significant brand upgrade and officially rebranded as Zentry. This change is not merely a simple name modification; it marks the beginning of a new chapter in the company's vision and mission. The launch of Zentry's new official website symbolizes the transition from a traditional gaming guild to a broader and more innovative gaming economy.
Zentry is committed to creating a gaming "superlayer" that will include multi-chain games, Web2 games, and various social experiences in the real world, rewarding all types of gamers. The new gaming economic model aims to connect activities in the physical world with those in the digital realm, reshaping the boundaries between reality and gaming, and creating long-term value for players in every social and economic interaction.

In the Web3 gaming field, GuildFi has transformed from a traditional blockchain gaming guild into Zentry—a comprehensive gaming superlayer that integrates the digital and real worlds. This transformation is not just part of a brand upgrade; it reflects the company's new vision for future gaming experiences, aiming to seamlessly integrate gaming, social, and economic activities through a diversified platform, providing users with an unprecedented immersive experience.

GuildFi's Gameplay Initial Insights: A Comprehensive Gaming Ecosystem

GuildFi started as a blockchain gaming guild focused on lowering the learning and investment barriers for Web3 games, helping players enter the gaming world through mechanisms like scholarships. However, while this model addressed initial cost issues, it brought new challenges, such as over-reliance on the economy of a single game and a lack of interaction across games and guilds. To overcome these limitations, GuildFi expanded its service scope, not only providing entry paths for players but also striving to build a comprehensive gaming ecosystem to sustain the long-term development of blockchain games.

This ecosystem creates value for players, developers, and investors through a series of innovative infrastructures and services, including:

  1. Universal Player Identity (GuildFi ID): This is not just a simple identification; it integrates points and ranking systems, allowing every gaming performance of players to be tracked and rewarded.
  2. Social Graph: Helps players discover new games and connect with other players.
  3. Player and Developer Tools: Simplifies the game development process, reduces the difficulty for players to get started, and enhances game accessibility.
  4. Data Layer: Integrates and utilizes player data to provide customized gaming experiences.
  5. Multiversal IP World: Creates a game-centric intellectual property system, increasing players' sense of belonging and participation.

GuildFi's Token Economic Model Analysis: Generating $10 Million in Stable Annual Revenue

GuildFi serves players not only by providing entry opportunities but also ensures the platform's stable development through a strong financial background. As of early 2024, the company has raised over $140 million in total and holds over $100 million in crypto assets and NFTs, supported by well-known institutions such as Binance Labs, Coinbase Ventures, and Animoca Brands. These resources not only support daily operations but also provide assurance for continued investment across bull and bear markets.
Moreover, GuildFi's revenue model is diversified, including collaborations, investments, staking, and node operations, generating over $10 million in stable annual revenue. This economic foundation allows GuildFi to continue investing and innovating in the Web3 gaming sector, attracting more traditional gamers and developers into this ecosystem.

As part of Zentry, GuildFi's native token $GF will be converted to the new token $ZENT at a ratio of 1:10. The new token will not only be used for staking and rewards but also allows holders to participate in DAO governance, voting on the future direction of the project. This governance model not only enhances community engagement but also ensures transparency and fairness in the project.
With the launch of the Zentry brand, GuildFi announced its gaming "superlayer" concept, which will be a composite platform bridging the digital and real worlds. This platform will not only include traditional Web3 games and NFTs but also involve data integration from Web2 platforms and the real world, creating a new gaming economic model known as "Play Economy." This economic model will reward users for their comprehensive participation through gaming, social media interactions, and a behavior points system in the real world.

In this universe created by Zentry, the integration of the real world and the digital realm will drive the development of the entertainment economy, while story-driven product ecosystems and continuous content creation will maintain the freshness and vitality of the ecosystem. Zentry's flagship products, such as NEXUS and RADIANT, will ensure continuity and richness in user experience, allowing players to find their place in this multi-layered gaming universe.

Can Zentry, after completing its brand upgrade and strategic transformation, truly undergo a metamorphosis? It is worth long-term tracking and attention.

The evolution from GuildFi to Zentry is not merely a simple brand reshaping but a profound strategic transformation, marking a new understanding and positioning of gaming and its future. This transformation aims to unite billions of players worldwide in a unified and diversified gaming economy by introducing the innovative gaming superlayer concept and combining extensive partnerships. Zentry's vision is to create rich and colorful gaming experiences for users through the continuous launch of innovative products and services, while leveraging advanced revenue models and top-tier partners to provide solid assurance for the long-term sustainable development of its ecosystem.
Through this series of efforts, Zentry not only provides players with a gaming platform but also opens a window for them to explore a new world that integrates reality and virtuality, gaming and life. Zentry's superlayer is transforming gaming from a simple entertainment activity into a comprehensive life experience, where every action and decision can bring real rewards and a sense of achievement.
In summary, Zentry's development and innovation not only indicate the future direction of the Web3 gaming sector but also demonstrate how to seamlessly integrate the real and digital worlds through technology and creativity, building a truly interactive, engaging, and fulfilling gaming economy for players worldwide. As Zentry continues to advance and refine its platform and services, we have reason to believe that this platform will lead the global gaming industry to a new height.

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