The annual farce caused by CZ's pet dog ended in a chorus of insults
However, as a top player in the cryptocurrency circle, it is clearly irresponsible to simply use "lack of experience" to distance oneself from this farce.Author: Nianqing, ChainCatcher
In the early hours of Beijing time, after repeatedly teasing the audience, Zhao Changpeng finally released photos and stories of his pet dog Broccoli. The expectations were high, and the players and schemers were already on standby. However, including Zhao Changpeng and BNBChain, no one anticipated that a small picture of a pet dog would trigger a large-scale meme battle and a "slaughter" of retail investors.
Broccoli: A Flood of Tokens and Conspiracies
After the announcement of Zhao Changpeng's dog's name, the meme coin Broccoli** (**broccoli) quickly went on-chain, with hundreds of similarly named memes appearing on the BNB Smart Chain. Some projects even directly forked code templates. As of the time of writing, the BNBChain's Four.Meme platform has 479 Broccoli-themed tokens, but the vast majority have very low market values. Due to the lack of official and authoritative contract addresses, players spent a lot of time "finding the dog," and most players fell into various conspiracy coins and rug pulls.
This also led to an overflow of traffic to other chains, such as Solana, which is best at launching memes. Currently, there are also hundreds of Broccoli memecoins on Solana's Pump.fun, and although the hype has decreased, the highest market cap is still in the tens of millions of dollars.
KOL @Dengta Says vividly commented: the crypto world has become a hell. The meme scene resembles a Buddhist classic, as mentioned in the "Great Perfection Precepts": "Once, when a novice monk poured a large amount of offering water and food, a large group of hungry ghosts gathered to fight for food…"
After fermenting for half a day, some people doubled their profits and left, some were cut and trapped, while others remained in place, betting on which dog the official would support more.
A Large-Scale Stress Test
In the face of this large-scale stress test, BNB Chain clearly was not prepared.
With the explosive increase in trading volume, BNB Chain began to experience lag and outages. Many users reported that their transactions were stalled, resulting in losses. It was reported that unconfirmed transactions on the BNB Chain network once exceeded one million, and 15% of the validating nodes crashed due to memory overflow.
Yesterday, during the Myshell airdrop, BNB Chain already encountered technical issues.
This exposed more management problems within the team, such as customer service. KOL @Yuyue published an urgent public complaint titled "Serious Negligence of BNBChain's Marketing Personnel and Damage to Brand Image," reflecting that after the wallet malfunction during the Myshell airdrop, there were significant professional misconduct issues during communication with staff, and accused "relevant personnel of showing arrogance and a lack of professionalism in recent community communications, which has caused substantial damage to the BNB Chain brand reputation."
There are also views that suggest this is not just an employee issue, but a reflection of BNB Chain/Binance's disordered strategy and chaotic decision-making in the face of fierce competition.
What was intended to drive traffic to BNB Chain has turned into marketing for Solana. After experiencing BNB Chain's infrastructure, people even began to miss Solana.
Zhao Changpeng, Naive Yet Influential, Triggers an Annual Farce
The tragedy stems from a founder who, despite not liking memes, had to step in for the ecosystem.
Zhao Changpeng has publicly stated that while he does not oppose meme coins, they have become "a bit" strange, and he encourages and supports "using blockchain technology to build real applications." After the launch of the Trump coin sparked a wave of celebrity coins, he reiterated that there are currently no plans to launch a meme coin.
Recently, after the meme coin TST on the Four.meme platform gained popularity, this founder decided to leverage his influence to give it a boost. Zhao Changpeng began to catch up on the release process and mechanisms of memecoins and decided to publicly share information about his dog. After spending about a day considering it, Zhao Changpeng finally decided to expose his dog's information for the sake of his career. However, he emphasized, "I only released a photo and name of my dog. I will not personally issue a meme coin."
Subsequently, in response to criticisms of "playing with investors and engaging in various guessing games on BSC," Zhao Changpeng stated that while these comments were harsh, they were interesting viewpoints. He acknowledged a desire to see more activities on BSC but admitted that he had not participated in the issuance or operation of meme tokens due to a lack of experience.
However, as a top figure in the crypto world, it is clearly irresponsible to simply use "lack of experience" to distance himself from this farce.
@Crypto Zen Master commented: "There are clearly better ways to layout the meme track, yet you tacitly or even advocate everyone to join the 'on-chain massacre,' so don't blame others for cursing you" (this comment was also retweeted by Zhao Changpeng himself). Additionally, he stated that Zhao Changpeng's influence is indeed too great; his every word and action, whether it's a dog or a cat he raises, constantly stirs the heartbeat of the market. It is especially important to be wary of "being exploited by malicious harvesting machines."
