Hotcoin 2024 Review: Innovation and Growth from a Global Perspective

Hotcoin
2025-01-28 15:24:19
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This year, Hotcoin has placed greater emphasis on global market expansion, user experience optimization, and user growth operations, and has launched multiple innovative features, which have led to a historic leap for the platform.

2024 is a year of rapid growth for Hotcoin. This year, Hotcoin has placed greater emphasis on global market expansion, user experience optimization, and user growth operations, launching multiple innovative features that have led to a historic leap for the platform. We achieved a 4.2 times increase in daily active users (DAU), an annual trading volume exceeding $1.2 trillion, and a year-on-year revenue growth of 180%, among other remarkable achievements. All of this is made possible by the support and trust of every user.

2024 Annual Core Data Review

Platform Growth Data

Registered Users: 6 million+, with 1.216 million new users.

Active Users (DAU): Achieved a 4.2 times year-on-year growth.

User Distribution: Our services cover over 120 countries and regions, with new users primarily coming from Europe (31.2%), Southeast Asia (23.9%), Latin America (17.7%), and Africa (11.3%).

Trading Data (Reference CMC Data)

Launched Cryptocurrencies: 361, Total Spot Trading Pairs: 470+.

Spot Trading Volume: $680 billion, a year-on-year increase of 127.4%;

Contract Trading Volume: $8.93 trillion, a year-on-year increase of 337.2%.

Revenue and Profitability

Hotcoin's annual revenue grew by 184.3% year-on-year, of which:

  • Spot Trading Fees: 20.6%
  • Contract Trading Fees: 41.2%
  • Leverage and Lending: 15.3%
  • Staking Services: 9.5%
  • Liquidity Earnings: 7.1%
  • Others: 6.3%

In 2024, Hotcoin's overall revenue saw significant year-on-year growth. From a business revenue perspective, the highest contributing business was contracts at 41.2%, followed by spot trading at 20.3% and leverage and lending at 15.3%. Regionally, the areas with the highest growth rates were Eastern Europe at 372.1%, Southeast Asia at 286.6%, and North America at 203.9%.

2024 Annual Innovations and Optimizations

Feature Optimizations and Innovations

  • Pre-market Trading Launch, meeting users' more flexible trading needs, allowing investors to seize opportunities and strategize in advance.
  • New Contract Trading Options, enriching the platform's derivatives trading categories to meet users' diverse investment needs.
  • Hotcoin Academy, providing knowledge and information support through beginner tutorials, feature guides, and Web3 research, building a content ecosystem.
  • Live Streaming Feature Launch, offering real-time market analysis, investment strategy sharing, and enhancing user interaction and connection on the platform, promoting face-to-face service implementation.
  • VIP System Upgrade, providing exclusive rights and personalized services for users at different levels, enhancing users' trust and sense of belonging to the platform.

Additionally, features such as Guaranteed Stop Loss, Custom Invitations, Bonuses, Private Copy Trading, and Invitation Assistance have been added. With high-security risk tools, a rich reward mechanism, and a better promotional experience, these have received widespread praise from users, laying a solid foundation for the platform's long-term operation.

User Experience Optimization

The overall service stability reached 99.99%, with a 30% reduction in trading latency;

A complete UI redesign was implemented to further optimize interface design, enhancing user intuitiveness, aesthetics, and satisfaction;

Based on user needs, the interaction processes of various business modules were optimized to improve user operation smoothness and overall visual experience;

Web page renovations were optimized to enhance access smoothness and reduce trading latency, ensuring users can complete operations more efficiently and conveniently;

Global Expansion and Ecosystem Development

Market Expansion

In 2024, Hotcoin actively expanded into global markets, further solidifying our industry position:

  • Deeply expanded into the Southeast Asian market, with new user regional share of approximately 16.4%.
  • Successfully entered rapidly growing markets in Europe, Africa, and Latin America, with new user regional share of approximately 27.6%.

Strategic Partnerships

  • Established a strategic partnership with Matrixport to provide users with more asset appreciation opportunities while ensuring fund security;
  • Collaborated with leading global blockchain projects and payment institutions to promote interconnectivity in the crypto ecosystem.

Brand Influence

  • Guided by the commitment to continuous growth and ideals, completed brand restructuring, launching a new logo and slogan.
  • Hosted and participated in over 20 global offline events, including Token2049, Hong Kong Web3 Carnival, Texas Consensus Conference, Blockchain Life, WOW Summit, etc.
  • Conducted over 200 social media activities, with an exposure of over 2.94 million and a fan growth of over 225,000.

In 2024, Hotcoin centered on users, winning more trust and support through high-quality content creation, precise market positioning, and global event layouts, continuously contributing to the prosperous development of the Web3 ecosystem.

Brand Influence

  • Completed brand restructuring, launching a new logo and slogan.
  • Hosted and participated in over 20 events, including Token2049, Hong Kong Web3 Carnival, Texas Consensus Conference, etc.
  • Conducted over 200 social media activities, with an exposure of over 2.94 million and a fan growth of over 225,000.

Safety and Compliance

Hotcoin always prioritizes user asset security and further strengthened its safety and compliance system in 2024.

Security Assurance

  • No major security incidents occurred on the Hotcoin platform, with a user asset security rate of 100%.
  • Introduced an AI risk control system to comprehensively enhance risk control experience and system security.

Compliance Progress

  • Hotcoin currently holds Australian Austrac and U.S. MSB licenses and is registered as a virtual asset service provider in Poland, planning to apply for and obtain the EU MiCA license in 2025.
  • Actively pursuing KYC and AML compliance in major global markets.

2025 Outlook and Planning

Looking ahead to 2025, Hotcoin will continue to maintain a rapid development pace, committed to providing users with higher quality services.

  • Technological Innovation, launching more powerful mobile features, continuously optimizing platform performance, and improving trading speed and system stability.
  • Business Expansion, launching more quality cryptocurrencies and derivative trading tools, expanding financial product types to meet diverse user needs.
  • Global Expansion, deepening business coverage in Europe, Southeast Asia, and Latin America, providing localized services, aiming for a total user base exceeding 9 million.
  • Ecosystem Development, expanding cooperation with DeFi, NFT, GameFi, and other fields to build a richer blockchain ecosystem, creating more value for users.

Acknowledgments

The past year has been a year of rapid growth for Hotcoin, thanks to the support and trust of every user. In the future, Hotcoin will continue to focus on users, providing higher quality services and offering safer, more efficient, and more convenient crypto asset services to global users.

Let us look forward to an even more brilliant 2025!

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