The board of directors of the U.S. publicly traded company Interactive Strength has approved the purchase of $5 million in Bitcoin as a reserve asset

ChainCatcher news, reported by ACCESSWIRE, U.S. publicly traded company Interactive Strength announced that its board of directors approved the purchase of up to $5 million in Bitcoin, but not exceeding 25% of the company's average daily cash holdings over the previous three calendar months.

In addition, the company plans to accept certain cryptocurrency payments, allowing customers to flexibly use digital currencies to purchase its products. As part of this plan, the TRNR board has approved keeping these crypto payments within the same limits as its treasury reserve assets, reflecting the company's confidence in the long-term potential and value of digital assets.

It is reported that Interactive Strength is a manufacturer of innovative professional fitness equipment under the CLMB and FORME brands.