OKX Chief Marketing Officer Haider Rafique: Preview of the "Legend Reborn" livery designed in collaboration with the McLaren team, paying tribute to legends and challenging oneself

OKX
2024-09-20 10:48:27
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Today, we have partnered with the McLaren team to create a limited edition "Legend Reborn" livery design for the MCL38 F1 car. This livery will debut on the track at this weekend's Singapore Grand Prix.

On September 19, OKX Chief Marketing Officer Haider Rafique published the latest blog, previewing the "Legend Reborn" livery co-designed with the McLaren team. The specific translation is as follows:

Today, we partnered with the McLaren team to create a limited edition "Legend Reborn" livery design for the MCL38 F1 car. This livery will debut on the track at the Singapore Grand Prix this weekend.

The "Legend Reborn" livery, co-designed with McLaren, embodies our shared commitment to innovation and heritage. Over the years, both brands have built great legacies in their respective fields, and this livery aims to redefine the future by reflecting on the past. "Legend Reborn" is designed for fans who grew up watching the races, witnessing McLaren on the track, and experiencing the MP4 era. This year is a special moment for the McLaren team, and we believe it is fitting to bring back the memories of that era as McLaren strives for excellence once again.

A highlight of the livery is the incorporation of the names of 13 drivers who have raced the MP4 cars, including legends Ayrton Senna, Alain Prost, and Niki Lauda. This detail symbolizes our inspiration drawn from history to drive future achievements. The rear wing of the MCL38 prominently features the phrase "Accelerating Web3," showcasing our commitment to advancing on-chain technology.

"Legend Reborn" also symbolizes our organization's innovative spirit. Just as McLaren has continuously pushed the boundaries of automotive engineering for decades, we are relentlessly pursuing progress in the on-chain space.

OKX initially started as a centralized crypto exchange but has gradually evolved into a Web3 technology company leading the future of blockchain. Like McLaren, we see ourselves as our own challengers, driving us to compete fiercely and achieve victory.

Yesterday, during a fireside chat at Token2049, we launched the revamped OKX wallet alongside Lando Norris. This update brings a new interface and on-chain trading features, providing the next generation of users with new options to enter the on-chain world. We are redefining how billions of people explore the on-chain world, just as McLaren re-engineers its cars each season.

Our journey is filled with challenges and breakthroughs. We hope to pay tribute to this spirit of continuous innovation and brave creation of a new future through the "Legend Reborn" livery.

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