A Letter to Users on LBank's 9th Anniversary

Dear LBank Users:

Today, LBank celebrates its ninth anniversary, and we would like to express our sincerest gratitude to each of our users and partners. Throughout this journey of value exploration, we have overcome numerous challenges and navigated through bull and bear markets, transforming LBank into a more humanized and emotional digital asset trading platform. In a market driven by Fear and Greed, LBank has always focused on the effective methods we believe in: BUIDL, Voice, and Brand.

From Dust to Stars: The Thrilling Journey of LBank

The birth of LBank stems from a belief in the crypto market—an "internal transformation" of the existing financial system, marveling at the power of creation and innovation from tiny crypto blocks.

A spark can ignite a prairie fire. However, LBank's growth has not been smooth sailing; we have struggled through the wilderness, from the scorching summer of DeFi to the sudden collapse of FTX, and the shocking explosion of LUNA. Each market fluctuation has tested LBank's faith and resilience. In the early stages of expanding into the global market, we faced countless complaints and were surrounded by various doubts. Yet, it was these voices that became our driving force for continuous improvement, prompting us to stand firm amidst fierce competition in the trading market, thanks to our strong will, unique market strategies, and the globalization strategy implemented in 2020.

From an initial team of 20, we have grown to an international team of over 500, with our user base expanding from 1 million to a small target of 10 million users, achieving 9.2 million visits per month and over 2 billion USD in daily trading volume. Today, LBank has gradually evolved from merely providing cryptocurrency trading functions to becoming a comprehensive service platform integrating diversified financial services, including copy trading, derivatives, contracts, and structured financial products. As of now, LBank has achieved over 200 million USD in cumulative profits for all users in 2024.

Completing Assets: Value Deposition of Emotions

Diverse cultures express conflicts and emotions. In the crypto world, assets are one of the primary means for users to make diversified choices. These conflicts and emotions often represent the real "scarcity" demands under natural laws.

There are no completely severed boundaries in the crypto world, especially concerning crypto assets. According to Coingecko data, as of August 15, LBank has 689 existing coins and 821 trading pairs. Since 2024, LBank has noticed the emergence of the MEME asset class and has implemented a rapid listing strategy and marketing plan, particularly focusing on the narrative-driven SLERF, with PoliFi MEME centered around MAGA, TRUMP, FIGHT, and dog-themed concepts led by NEIRO, gradually becoming the market's "hot money" pump pool.

While such periodic enthusiasm may become a perpetual motion machine for short-term market hot money, the paradigm of fundamentals is inevitable for the long-term development of the crypto market. To align with this trend, LBank announces the formal implementation of the "Asset Completion" strategic plan, aimed at breaking the limitations of information silos and achieving diversification and refinement in asset allocation.

The main focus will be on:

• Periodic operations: Executing asset portfolio adjustments every two days;

• Asset classification and supplementation: We will focus on multiple sub-tracks and sectors, including but not limited to public chains, DePIN, RWA, and other emerging fields, as well as potential stocks in the traditional cryptocurrency market;

Initially, LBank chose to delve into specific tracks, aiming to establish brand characteristics and user loyalty through specialized services and selected assets. However, this focused strategy led us to overlook many VC (venture capital) coins with strong growth potential. Therefore, the "Asset Completion" strategic plan will serve as a long-term strategy and support platform for future development, transitioning from narrative assets to core assets in the ever-changing crypto world.

The "Asset Completion" strategy is a crucial step taken by LBank, driven by market insights and self-iteration, injecting new vitality and possibilities into LBank for users, the platform, and the entire crypto ecosystem!

Continuing BUIDL: Creating a "High-Frequency" Voice in the Crypto Market

LBank firmly believes that users are the starting and ending point of all our actions. We implement a "user-centered" service core, and every step forward for LBank is made possible by the support and trust of our users. We advocate for openness, transparency, and win-win principles, working hand in hand with users to create a better future. Whether you are a new user or a seasoned one, you are an indispensable part of LBank and the driving force behind our continuous progress.

Over the past nine years, LBank has genuinely connected with every user, empowering every transaction. LBank has established a network of nearly 200 market observers worldwide, serving users 24/7 across all continents, conducting five regular training sessions each month focused on new businesses and emerging assets. Through an extreme pursuit of market sensitivity, we capture users' latest demands and expectations for specific assets.

With a user-centric approach, LBank continues to build its brand, and team members actively engage in offline activities across more than 200 countries and regions, including New York, San Francisco, Seoul, Ho Chi Minh City, Dubai, and Singapore. We collaborate with crypto developers, public chain foundations, venture capital, and others to help projects grow and encourage more market innovation.

Among them, LBank Labs manages assets worth 100 million USD, connecting and influencing capital flows amounting to billions of dollars. We have invested in several high-quality early-stage projects, including Restaking, BTCFi, DePIN, and infrastructure across various asset classes, with investments in crypto projects and development service providers such as Mina, Bedrock, XION, and Usual Labs, totaling over 10 million USD. Additionally, LBank Labs is actively pursuing collaborations with the Solana and TON ecosystems to continue promoting industry development.

In terms of humanitarian care, LBank has also spared no effort. Since 2022, LBank has launched a charity program in collaboration with various national organizations, dedicated to social charity and welfare improvement. This Mother's Day, LBank conducted charitable activities in Africa. To date, LBank has donated 3,000,000 USD to global non-profit and relief organizations and encourages more young people to embrace the crypto world.

To thank global users for their continued support and trust, LBank sincerely invites users worldwide to share in a reward frenzy of up to $1,000,000 and a special "luxury" gift of a limited edition Porsche Macan 4 Electric. Now, LBank invites you to explore the infinite possibilities of the crypto world together and celebrate this extraordinary journey!

Future Outlook

Although the current market signals are unclear, we are confident about the future of the crypto industry and refuse to succumb to FUD. This is a moment that tests BUIDL; the spirit of crypto will never fade. It is a long-term bullish options market.

We firmly believe that the crypto market will usher in the arrival of a "super cycle," driven not only by the cyclical effects of economic factors but also by the integration of the traditional financial world and decentralized finance, propelling the crypto market into an unprecedented "turbo" growth phase.

LBank remains user-oriented, providing users with a variety of crypto asset choices. We believe that the launch of the "Asset Completion" plan will meet the needs and preferences of different investors. In an era of information explosion, the attention economy will be the key to the long-term success of exchanges, and defending the fundamentals of crypto will be our weapon.

We are in a great era, with the global crypto market expanding relentlessly. Amidst the great tide, the noise and superficiality are washed away, leaving behind the eternal power of the crypto spirit. Despite the noise, it is often at such times that we need to settle down, innovate, and break through. LBank, situated in the crypto market, will continue to move forward and grow alongside the industry!

Eric He