The large Web3 marketing campaign organized by Starbase and Soulland has successfully concluded

Author: Starbase

From March 26 to April 10, Starbase collaborated with Soulland to launch a large marketing campaign in Hong Kong—searching for the "Koi" in the crypto world. The high prize pool offered in the event will be entirely taken away by one "Koi" through a lottery.

The event is divided into two main parts: a social media airdrop frenzy and an electronic screen Easter egg in Lan Kwai Fong. In just a few days, the event received sponsorship for a prize pool worth over $50,000 from more than ten leading institutions and projects in the industry. Additionally, over 150 active top KOLs participated in the event, and dozens of well-known Web3 media in Asia supported it. The event attracted nearly 5,000 users to participate in Twitter interactions, over 3,000 people took part in the crypto Koi TG Bot lottery, and more than 140,000 users listened to the event Space.

At the same time, the event was complemented by three days of prime-time advertising on large screens in Lan Kwai Fong from April 5 to April 7, achieving nearly 5 million exposures. The entire series of activities helped participating institutions and projects gain tens of millions in communication and exposure, reaching users from regions including Hong Kong, Taiwan, mainland China, Southeast Asia, and Africa.

The search for the crypto Koi event was specially sponsored by Anome, UXLINK, MTCapital, and OKX, and received prize support from more than ten institutions and projects, including XT.COM, Master Protocol, BLOCKLORDS, Btai Network, Bi.social, ADFI, Crust, MVC, KeynesPay, Depi, aZen Network, XRADERS.

Special thanks to the following media for their support of the event: PANews, Marsbit, Chain Catcher, Golden Finance, Meta Era, Techub News, Cointime, Dong District, Coinvoice, Coin Rookie, botdnews, World Chain Finance.