Adidas launches Web3 digital artist residency program, with the first auction set to take place during Korea Blockchain Week

2023-09-01 14:19:40
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ChainCatcher news, sports fashion giant Adidas has announced the launch of the Web3 digital artist residency program "Residency by Adidas," aimed at nurturing Web3 digital artists and launching digital products and NFTs. The program is managed by Adidas's Web3 studio "/// Studio."

It is reported that the first auction of the program will kick off on September 6 during the Korea Blockchain Week conference in Seoul, featuring four NFT artworks commissioned by Adidas, created by Tokyo-based artist MonkeeMoto (identity anonymous) and Lebanese artist Adra Kandi. 200 pieces (100 pieces from each artist) will be sold to conference attendees at a price of 0.15 ETH (approximately $250), accompanied by a physical hoodie featuring the Adidas logo.

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